I only recently became aware of something called Second Life. If you haven’t heard of it either, it’s basically a sims-like virtual universe in which you create an identity and lead a virtual life. You can even create any object you can dream up. The catch is, this place has it’s own economy that you get into by trading in real money for virtual money or property. That’s right, people are actually buying virtual stuff in a virtual world and living virtual lives. In fact, as I’m looking at the page now, they claim people have spent $1.2M (real money) in the last 24 hours alone! And I thought Everquest addictions were bad. This excerpt from entrepreneur.com says it all:

"Indeed, 2007 may prove to be a watershed year for Lokke: He’s quitting his 17-year job as a supermarket manager to make the 50 hours he already spends in Second Life as the owner of Crucial Creations his true, full-time career."

I can’t help but wonder what’s wrong with these people. I barely have time for my real life, let alone a virtual one!